Beyond The Boardroom, Why Team Building For Senior Staff Is More Important Than Ever

Senior management teams in any business play critical roles; as a group, they provide strategic and operational leadership to the company, set the business goals, develop strategies, and ensure the procedures are effectively executed.

Understanding The Cultural DNA Of The Company.

They also help to create and review the organisational and cultural DNA of the company. How well the senior management team functions as a collective leadership body and how its members interact often serve as the model that teams throughout the organisation will follow.

The most effective teams in any business focus initially on working together. They strive to get early results in their efforts to deal with critical business issues and then reflect on how they did so, thus discovering how to function as a team.

Three Dimensions Of Performance

To meet their goal, senior management teams need to master the three dimensions of performance. 

Strategic Focus

Effective senior management teams need to establish a shared vision for the organisation and invest considerable time and energy in understanding the goals and values of the business. 

They need to have the ability to balance risk and innovation, anticipate future needs and opportunities, and seek to ensure the organisation’s long-term sustainability.

Collective Procedure

Interaction skills are crucial if teams are to go beyond individual expertise to solve complicated problems. 

High-performing senior management teams must work together, taking an enterprise-wide view of their personal and group functions. 

Individuals within senior teams must prioritise the organisation’s interests over individual gains. 

Particularly if they are to withstand the scrutiny of the rest of the organisation, for people usually take their signals from the top. 

Team interaction

Top senior teams must always be able to renew themselves—to expand their capabilities in response to change within the business and external forces

Listen And Communicate

They should be prepared to value their differences, listen and communicate well, seek input from one another, and trust and respect each other. 

Such behaviours and interactions not only make teams more effective but crucially help create the model for the rest of the enterprise to follow.

How To Create An Effective Senior Management Team

To create and build an effective senior management team that will grow and enhance the value of the business, five essential steps need to be considered.

Are the right people in place?

C-suite executives at the very top of any organisation need to fully understand and recognise what drives the individual personality of the senior members of the management team and what makes them act or not as a cohesive unit. They need to ensure they have the right people in place that have been chosen because of their individual skillset and not on the toss of coins.

Do the team members understand what it means to be a leader? 

Senior management team members must clearly understand and agree with what it means to lead at the enterprise level. They must know that their role on the team goes well beyond the scope of just operational responsibilities.

Are they prepared to accept the challenges of leadership?

For established leaders, being part of the senior management team shouldn’t represent the summit of their professional development but rather a new opportunity that requires them to up their game and continue to learn and grow. 

They must also bring this philosophy to their direct reports and others that they interact with, encouraging them to evolve beyond their technical expertise.

Are the connections right?

Creating detailed guides to how team members interact with one another is critical to building effective teams. Senior managers must be transparent, vulnerable, comfortable learning in public and have strong communication skills.

Do they have the ability to deliver a clear and concise strategy?

Senior management teams are only effective when their decisions, thinking, and behaviours can be interpreted quickly by many people at all levels of the organisation.

This ensures that other teams throughout the enterprise can model decisive, healthy senior team actions and values.

What are the benefits of team building?

There are many benefits of implementing a senior management team-building programme as not only does it help to improve the overall team morale, but it also helps establish and build trust between colleagues. 


Engaging in collective team-building activities helps to establish and build trust while fostering teamwork between the individual members.

Even though they are just exercises, such activity can provide an opportunity for team members to manage trust in a low-risk situation. Then, when trust is required in a higher-risk case, like on a significant project, team members can feel confident knowing there is a trusting relationship already in place. 


Another critical benefit of team-building activities is that it helps improve team communication. Team building activities are an exciting way to help colleagues to have a discussion, and understand each other and how others around them work and communicate.

Understanding how to communicate with each other will directly translate to the next project or assignment. 


Organisations that utilise team-building programmes often see increased collaboration for work-related projects. These activities can help push managers out of their comfort zone, making them get to know other team members they may not usually work alongside. 


Increased creativity is another considerable benefit of embracing senior management team-building activities. Problem-solving challenges and activities utilise different strengths and skills of team members, which gets the creativity flowing and can often later translate to a project that requires a high degree of problem-solving and creativity.


Senior managers are likely to increase their motivation when engaging in team-building activities that they find fun and appealing, as there is often a sense of a job well done.

Team Building For Senior Management

Today in this ever-changing world, there is a need for senior managers to embrace transformation and work as a cohesive team. Using the benefits of well-structured and tailored team-building activities that focus on each of the benefits we have listed here, means the net result is bound to lead to improved productivity within the business. 

Team Building – The Dash Philosophy  

Successful companies or organisations in today’s ever-changing world rely on many moving parts, one of which is its senior management team.

Creating A Common Strategy

If a senior management team buys into a common goal strategy and performs together to achieve it. Not only will they excel at their tasks and know their purposes within the organisation, but they will also know how they can be achieved.

A Unique Approach 

Thanks to the unique Dash 5-Star approach to team building, each programme is tailored to meet each client’s and their delegates’ particular needs and overall budget.  

The team-building project leaders at Dash Outdoors are professional planners with extensive skills in developing a range of customised experiences to suit the business’s individual needs.  

Improving The Overall Performance

Such experiences will not only engage with senior management teams and help them learn more about one another. But working together through a variety of challenges in minutes will positively impact the group’s performance long after the event is over.

Speak To The Professionals

To learn more about the positive effect team building can have on your senior management teams, speak to the professionals at Dash Outdoors. You can reach them on +60 19 734 5990 or email


Experience the flight of your life with Dash Outdoors parasailing! Parasailing uses a parachute to let you ‘fly’ behind our boat whilst safely and securely attached at all times. We use a specialised parasailing’ winch boat’ for perfectly controlled takeoffs and landings - the only internationally approved parasailing method. Our boat’s rear has a large takeoff and landing platform, which is where we harness you into the parachute, perform our safety checks, and then start the flight. Our powerful winching system controls your ascent and takes you up to a height of around 500 feet from where you can soak up the incredible views of the unspoiled Desaru coastline. When it’s time to come down, we gradually winch you back to the landing platform for a perfect landing every time. Parasailing is an exciting adventure for singles, couples, groups, and is even safe for kids. No skill is required so share the fun and fly with family and friends or go it alone on a solo flight. Let Dash Outdoors take you to new heights with a parasailing experience that’s sure to be the highlight of your Desaru beach adventure.

Mountain Bike Tours

The impressive Desaru Coast development is set over 4,000 acres of land, and no one has the kind of exclusive access that Dash Outdoors has, to give you an immersive 3-hour eco-tour adventure on a bike. Dash also offers an amazing ATV tour, which takes you further along the coast, however, if you’re a wildlife lover, you may prefer to take the quieter bicycle tour so you can sneak up on the amazing bird and wildlife we have on offer. Our brand new 21-speed mountain bikes take groups through pristine jungle, secluded beaches and bush trails that you would unlikely explore otherwise. We kit you out with full safety gear and water bottles. All you have to do is bring your legs! Our guides look after you throughout the tour giving you interesting facts about the wildlife, flora and local environment. They also pack a range of snacks and refreshments for the group to enjoy when you get to the most secluded part of this extraordinary tour. There’s no better way to have fun and get fit than riding along an unspoilt tropical coastline.


Test your Robin Hood skills at our archery range at Desaru Coast. Archery is a great fun activity for the whole family and for all ages. It helps develop focus, improve balance and coordination.

Crazy Golf

Crazy golf is another fun activity that all the family can enjoy at any time of the day. You will be challenged with fun and frustrating obstacles. Get around the course with the least number of strokes and you’re a WINNER! Our crazy golf course is located right next to the beach at our Sand and Sandals outlet.

New Mangrove Tour

Take a tour through our beautiful mangrove forest and let a professional guide take you on a journey of tranquility and understanding of nature. Learn about the vital importance of mangrove forests conservation. Be a part of the mangrove replantinginitiation programme that will preserve our ecosystem for our future generations to enjoy.


Bring your waterproof camera, grab a paddle, and be in control of your beach holiday! Take this chance to explore the beautiful Desaru coastline with a Dash Outdoors kayak. Go solo with our single seaters or double up with a paddling partner. We have plenty of equipment waiting for you and everything is in tip top condition. This is a great activity to do with a loved one, the whole family or a larger group of colleagues.

ATV Track Riding

The rugged terrain of our exclusive one-kilometre track challenges the skills of the most experienced ATV rider. Navigating your way through a combination of wet, muddy jungle floors and across rugged sandy beaches on our brand new ATV quad bikes is not only exciting but makes it great fun for everybody.
For most of our guests, this will be their first experience of riding a quad bike. That's fine - we kit you out with all the proper safety gear and give you a full demonstration at the beginning of every ride.
So that you can guarantee your spot it's best to plan ahead, so don't delay - get in touch with us today for available timings and bookings.

Knee Boarding

Knee-Boarding is one of the most accessible types of water sports there is. It's easy to start with, but it's also fun to progress and even do some tricks along the way. It's an excellent activity for those that haven't mastered the 'standing-up' part of wakeboarding or water skiing yet. Learn how to knee-board properly with the Dash Outdoors team, or if you're experienced, we'd love to see you shred the waves.

Water Skiing

Join Dash Outdoors in the tropical paradise of Desaru for a waterskiing session that you'll never forget. Using our high powered jet skis to pull you up, we'll have you slicing through the ocean in no time. If you are a beginner, this is an excellent opportunity to try this exciting sport with the Dash crew coaching you all the way. We also provide waterski sessions for advanced skiers and more formal lesson programs for beginners. Just pop by and let's have a chat.


Possibly one of the coolest water sports around. Just as snowboarding overtook skiing, wakeboarding has fast become the funkiest way to ride the water under power. Once you've picked up the basics, wakeboarding is extremely easy to learn and enormous fun. Typical wakeboarding speeds are 30–40 kilometres per hour, but that can feel a lot faster when you are riding a wakeboard and bouncing over the waves.
At Dash Outdoors, we'll equip you with top-of-the-line wakeboard and safety gear. We use our high power jet skis to do the towing, which means no propellers to worry about. Be prepared to get wet, have a laugh and probably a few aches the next day - it's a serious workout!
We provide wakeboard sessions for advanced boarders and starter lessons for beginners. Just pop by and have a chat.


Windsurfing is the perfect combination of sailing and surfing. If you have ever thought to try this out one day - now is the time! With one of our expert Dash instructors, you can learn basic windsurfing in just a couple of hours.
Here at Desaru, we have excellent conditions all year round for windsurfing. When the winds blow a consistent speed during the monsoon months, we have perfect conditions for advanced sailors or those looking to improve their skills. During the rest of the year, we have calm seas and light breezes – perfect for beginners.
If you're an experienced windsurfer, then come down to see us and rent some kit. If you are new to windsurfing, we can provide a taster session for an hour, and you can then progress to solo sailing, or have additional instruction as you wish. It's all about having fun and getting out on the water.

Stand Up Paddleboard (SUP)

A relatively new craze, Stand-Up Paddle-boarding (or SUP) gives you the freedom to explore the ocean using a single-ended long paddle. Our boards are wide, long, super stable and easy to use. They're so good they can take a few people at the same time. Some people even go out early in the morning or later in the afternoon for a relaxing SUP yoga session.

Fat Bikes

Why walk along this beautiful tropical beach when you can cycle it? Our top of the line "fat bikes" boast massive 4inch wide "fat tyres" that will have you cruising soft sand with ease. We have both adult and kids versions complete with helmets and locks so you can take the whole family and explore our beautiful Desaru coastline in comfort and style.